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What mistakes do buyers and sellers commonly make?

Common seller mistakes include:

  • Overpricing based on emotion rather than data
  • Incomplete or poorly documented financials
  • Being unresponsive or defensive during buyer questions
  • Failing to prepare for a smooth post-sale transfer

    Common buyer mistakes include:

  • Relying on assumptions instead of verified data
  • Underestimating operational or technical complexity
  • Skipping legal, tax, or compliance checks
  • Focusing only on revenue instead of net profit and sustainability
    Avoiding these mistakes significantly improves outcomes for both parties.

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