Site Information

  Details

This business is an online E-commerce store, generating income from retail sales of sex toys, sex dolls, lingerie, and essential sexual items.

The website reaches approximately 30,000 visitors to site per month, with around 65% organic traffic, 25% referral traffic and 10% from Google Ads. The business receives orders from around the world but predominantly UK sales and we have a good customer retention rate with frequent repeat customers. The bounce rate is extraordinarily low at 1.85% with a time on website average of 3:28.

The business is a steady flow over the last two years trading as a Limited Company. Previously the company was run as a sole trader partnership with a change of entity in 2019.The revenue has been very similar over the previous two years, with significant growth in recent quarters 2021Q4 and 2022Q1. September to February are the busiest months, however the last two years saw steady summer seasons too.

Business takes on average 65 hours per working week in order to facilitate all orders, online marketing, e-mailers, tactical social media, front-end, mid and back-office housekeeping. Staff could be utilized to operate the business.

This is an exclusive private listing. We have protected the seller’s websites from public disclosure. Broker.xxx is the exclusive agent for the sale of this property, and all communication must be via our adult website brokerage.To learn more about this property, please SignUp for an Account Here and Contact Us to request the Prospectus, ask any Questions, or to make a Purchase Offer.

 

Key Features

• 6.03x Multiple (Profit to Asking Price)
• Established Online Retailing Since 2013
• High Value Orders: Average order value £1250 GBP
• Best Doll Manufacturer agreements in place
• Customer finance options in place

 

What is included in the sale?

• Website
• Domains (.co.uk and .com domains included in sale)
• 1 Business Bank Account with free business banking and 3 Merchant accounts are included in the sale.
• Two UK retail finance options are also included.
• The Company Logo has an IPO which will be transferred to the new owner.
• Prime Advertising space on highly relevant websites included.
• Knowledge Transfer (training and teaching how everything works)

 

Revenues and Expenses

Profits (Sept Year End)

• 2022:£114,854.69 GBP (after Tax)
• 2021: $309,660.25 USD

 

Revenue (Sept Year End)

• 2022: £629,504.47 GBP
• 2021: $795,596.08 USD

 

The company took on debt to facilitate operations and those loans have been paid off aggressively in the last financial periods. This business will be sold with zero debt on the books. Any business debt underwritten with a personal guarantee by the current directors will be paid off in full, the new Owner will not be responsible for it in any way.

Please Sign Up and then contact us for additional detail.

 

Web Traffic

• 652 daily visitors (1 year daily average)
• 6,309 daily pageviews (2022 Q1 daily average)
• 70.2% is Organic Search Traffic
• Top 3 Countries are United Kingdom (69.6%), United States (12.3%) and Germany (1.86%)
• Traffic trend is Steady and Consistent
• 1.85% Bounce Rate
• 3:28 Time on website average

 

Tech Stack & Infrastructure

• The website is a brand new custom build in April ’21.
• WordPress platform
• Woocommerce.
• All plugins are optimized to work together and have been custom coded in places.
• The website has been professionally optimized for speed in January/February 2022 to be more compliant with the google Core Web Vitals updates.

Additional detail is available.

 

Want to get more Details, ask Questions, or make a Purchase Offer?

Just click “Buy Now” on this listing and Contact Us if you are interested!

You will need to Sign Up for a Broker.xxx account to receive confidential property details.